Psychological Advertising Part I: Be sexy. Be interesting.

Psychological Advertising Part 1
We all know that sex sells. It is a primal force of nature that will be reckoned with. Many famous advertising campaigns depict picture perfect people (guys getting a hot girl because of a beer, or a women attracted to an underwear model because of his aftershave). Sex is interesting to us because it is hardwired into our system as a base desire. If the advertiser can get you to associate their product with sex, then they have been successful.

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